Tutorial Three

In today's tutorial Pete and I went over the structure of my essay plan, to refine the strength and purpose of what I intend to write.

Chapter One

• Theories of self-actualisation
• Theories of communication
• Look at the way that health care is consumed; e.g. vitabiotics, yakult etc
• Communication design of ads and packaging
• How these ads influence self-actualisation and the perception of self, and wanting to be your best self

Chapter Two

• Packaging communicating actualised self
• Smoking,(counter argument) 
• Painkillers, self medication, amphetamines
• Choose three images to talk about
• Relate these images to theories in first chapter. Also relate to theories against so that it creates a counter argument/critique

Chapter Three

• SEMIOTICS; discuss the weird and the wonderful
• Use of certain symbols, e.g. glasses and a white coat=clever
• Start with questionnaire
• Start with self-actualisation
• What motivates people?

Practical

• Re-brand some products
• Say what they do
• Use the message to present method and products honestly
• What is actually in some things?

RELATE ALL OF THIS TO HEALTH CARE!

Conclusion/Plan of Action

I'm feeling more confident with the content of my essay, and more reassured that it actually makes some sort of sense and links together. As with the practical, I am still a little unsure of where I am going with it, but the best solution is to continue experimenting with child-like making processes and language to come to an informed conclusion on the connection between imagery and perception of self.