Bibliography (so far)

I've hit a point again where I feel like my research is so broad, and I need to narrow it down again, as well as make some alterations to my title. I'll admit I haven't been on the ball with recording my quotes and references; they are all scattered about on various pieces of paper and in random sketchbooks, so I've made a document to keep everything in one place.

My project is going around in circles. I have to have 3-4000 words by Thursday, as well as having a practical peer review on the same day so understandably I'm super stressed!! Here is my bibliography so far (pasted in from word document):

The Doctor Who Gave Up Drugs. 2016. BBC One. 15 September, 21:00

Blythe, J. and Blythe, P.J. (1997), The essence of consumer behaviour. Hemel Hempstead: Financial Times Prentice Hall.

Maslow,A. (1954), Motivation and Personality. Harper and Row, New York. (p35)

• Hierarchy of needs (fig.1)
• “Even if all of these needs are satisfied, we may still often (if not always) expect that a new discontent and restlessness will soon develop, unless the individual is doing what he, individually, is fitted for.”

Herzberg,F. (1966), Work and the Nature of Man. Collins, London. 

• “He found that factors such as fair pay for the job, reasonable working conditions and a good relationship with the boss were basic to staff contentment, but that more of these things would not motivate staff to perform better”
• “Translating this into consumer behaviour, some factors in a purchase are basics that every buyer would expect.”
• “Hygiene factors tend to be common to most consumers, whereas motivators are specific to segments and subgroups”.

Skinner,B.F. (1953), Science and Human Behaviour. Macmillan, New York.

• “Rewards can be obtained only by following a specified course of action, whereas there are usually many ways to avoid pain”.
• “Burris F. Skinner demonstrated that rats could be taught to push buttons in complex patterns in order to obtain food, and could also learn to avoid electric shocks, but the rats were inventive in the way that they avoided the shocks”.
• “One way that marketers can use pain avoidance in motivation consumers is by modelling. This is the process whereby consumers are shown the negative consequence of a given action through an actor who acts as a model”.

“People create and project images of themselves to other people; these images are called roles.”

“Role playing behaviour is natural. People don’t consciously change their accents movements and statements to fit in with those around them”.

“Conferred status within the group”

“Status is merely that of being accepted within the group, which fulfils the need to belong”.

“Personality is the collection of individual characteristics that make a person unique, and which control an individuals responses to and relationship with the external environment.”

“Subordinate processes; attitude, motivation and perception”

“It is the system that governs behaviour rather than the behaviour itself”.

Freud

“In simple terms, the id acts like a spoilt child, demanding instant gratification regardless of consequences; the superego acts like a stern parent, urging self-restraint and devotion to duty; and the ego acts like a good lawyer, arranging compromises and settlements between the two parties which will not lead to bankruptcy.”

Foxall,G. (1980), Consumer behaviour, a practical guide. Routledge, London.

• “Of all the personality concepts which have been applied to marketing, self-concept has probably provided the most consistent results and the greatest promise of application to the needs of business firms”.
• Self-concept has an important role to play in understanding consumer behaviour,since people will buy products which contribute to the self-concept.
• Essentially,people project a role and this is confirmed (or denied) by the people around them.
• Self-concept is a learned construct
• Children tend to look for role-models to imitate
• “Children can be crushed by a denial of the role being projected”.
• “Achieving the ideal self is very much about getting appropriate applause and critical acclaim, so that we know whether we are getting it right” (Snyder 1974) 

MacNulty,W.K. (1985), ‘UK social change through a wide-angle lens’, Futures, August 1985

Senior,M. and Viveash,B. (1998), Health and Illness, Macmillan Press, London.

FloraProActiv. (2014), How a Village Lowered Their Cholesterol in 3 Weeks. [online].[accessed 19.10.16]. Available From https://www.youtube.com/watch?v=iv8MZKevWW8 

Barefoot,C., Burtenshaw,K. and Mahon,N. (2011), The Fundamentals of Creative Advertising, AVA Publishing, UK.

Crow,D. (2010), Visible Signs; An Introduction to Semiotics in the Visual Arts, AVA Publishing, SA.

• “illustration is undoubtedly hugely versatile and offers a variety of styles and genres to choose from”
• “Buying into a particular style of drawing can perfectly reflect the values of the product or brand being advertised and can be used across the various media that make up the campaign”
• Illustrators… “in the belief that they can add new dimensions to the concept”
• “Selecting the right execution for print-based ad campaign is an important part of the production process, at this point the concept will come to life” (102)
• Banardos sofa/toilet (image 108)
• “Go further to develop a sense of empathy, if possible put yourself in their shoes to see the product you are advertising or the issue you are promoting from their perspective”
• “Only when you can convince your audience that you understand their problems, issues or viewpoints will they start listening to what you have to say”.

Barnett,R. (2014), The Sick Rose or; Disease and the Art of Medical Illustration, Thames and Hudson Ltd, London.

In the next few days I need to try to make a clearer plan to figure out where things are going and make the best attempt I can to execute it. As well, I need to advance on my practical investigation which I feel has got off to a positive start. I am mindful of this 'slump' period and am mindful of the actions I need to take to not let everything get on top of me!