I am definitely set on the idea of producing a mini comic for my publication, which will be a development from my initial concept of how difficult it can be to lead a healthy lifestyle when we are being suffocated by fast food and sugary drink ads.
Storyboard/roughs
My main character, a 17 year old sixth form student Gemma has come to terms with how her weight is affecting her every day life, until she visits the doctor to find that she is at risk of developing type two diabetes if she carries on the way she is going.
Gemma is shocked and upset about how unhealthy she has become, and as a result she has become increasingly aware and sensitive about how easy it can be to damage your body through bad habits. She is traumatised at the thought of visualising shock advertising used on cigarette packets that could be used on food and drink packaging, under the phrase 'obesity kills'.
By co-incidence, persuasive advertising is the topic of choice in todays English class, where Gemma re-establishes the effectiveness of shock advertising and is given the opportunity to enter a competition to produce an advert for a public health campaign aiming to fight obesity.
Gemma goes on to win the competition with her 'obesity kills' shock advert, which in the process gave her the motivation to make the right lifestyle changes in order to lose weight and become less at risk of developing type 2 diabetes.
Reflection
I think that this concept is relatively straight forward being easy to follow, but including meaningful values that can be applied to every day life. I hope that my audience can relate to some of the issues raised within the comic, as well as appreciate the light-hearted satirical humour.
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